Sundae School
Brief
The new Sundae School website elevates the brand’s storefront in two key areas: customer experience and engagement. We simplified the shopping experience to make it more familiar for online shoppers. Simultaneously, we developed tools which would enable the creative team to refresh content more frequently. The objective was to create a dynamic and rich website that customers could navigate seamlessly. The result of these initiatives led to a two-fold increase in conversion rates, higher engagement with target audiences, and a better platform for the team to promote their brand.







Credits
Creative Direction
Dae Lim, Mia Park
Art Direction
Phillip Kim
Design & Development
Edward Kim
E-Commerce Agency
Sender Agency
Platform
Shopify